by Jim Ewing | Jan 22, 2020 | Blog, Print Tech, Printing Technology in New York
Did you know that 90% of companies have no idea how much they spend on printing annually? The business world still relies on printed materials to help them educate, inform, communicate, and market their ideas, products, and objectives, both internally and externally....
by Jim Ewing | Dec 23, 2019 | Blog, Digital printing NYC
As a business owner, you work hard to ensure the appearance of your products and advertisements are attractive and eye-catching. However, you may not be doing everything you can to entice people to consider your brand. Images, logos, and even your company name can...
by Jim Ewing | Nov 20, 2019 | Blog, Printed T-shirts, Printing Technology in New York
It’s happened before. A company orders branded shirts for an event. The shipment arrives, and it’s like Christmas. Jaws start dropping as the marketing manager hoists the first shirt out of the box. There’s a typo. Maybe you’re considering printed shirts as gifts for...
by Jim Ewing | Oct 25, 2019 | Blog, Designing for print
The quality of your print will have a significant impact on how the intended audience receives it. Have a few typing errors in your print, and your message is likely to appear unprofessional or illegitimate. In case the layout of your message’s design isn’t enticing...
by Jim Ewing | Sep 20, 2019 | Blog, Digital printing NYC, Print Tech
It’s a strange but true fact that printed material is back on the rise. After nearly two decades of media proclaiming that print was dead, it turns out Millenials with their love of visual media and a retro respect for physical objects tend to enjoy high quality...
by Jim Ewing | Aug 19, 2019 | Blog, Graphic design, Promotional products
Your brand is a vital part of attracting and maintaining loyal customers. A brand that’s not consistent isn’t memorable, or worse, not recognizable to begin with. When you chose the logo, packaging, and images you would use to develop your brand, you likely made each...